New·AI Departments: whole teams, run by AI, from £115 a week.See the seven →
AI Departments

Whole teams, run by AI.

Seven AI departments that answer the phone, book the meeting, look after the customer, chase the debt, run the marketing and rebuild the website. Weekly prices, billed monthly, cancel any time. Start with a £1,500 Department Discovery, credited in full to your first four weeks.

From £115 a week Cancel any time UK based Compliance Guardrails for regulated sectors
A small orderly office floor viewed from above, seven desks arranged as a working newsroom.
Ran on ourselves first

We built these for our own business, then opened them.

Every department here is one we run internally at Fortitude Media. We hired one AI department at a time, replaced a spreadsheet or a piece of software or a whole task the human team was doing, and only kept the ones that repaid their fee inside a month. Nothing on this page is theoretical.

How you start

A Department Discovery, before you commit.

Every engagement starts with a paid Department Discovery. £1,500, credited in full against your first four weeks with any AI department. If you never start, you keep the discovery document and the shortlist. If you do start, the fee vanishes.

1

We map your working week

Two calls with the people who actually do the work, a look at where time and money leak, and a shortlist of the departments that would repay their fee first.

2

We build the department

We configure the AI department against your tools, your voice, your rules, and your compliance requirements. You approve every action for as long as you want us to.

3

We hand you the switch

Start in AI Assisted. Every action queues for one-click approval. Move trusted action types to AI Autopilot when you are ready. Reverse it any time.

Bigger operation

AI Operations Review, £3,500

For businesses running more than fifteen people or several product lines, we run a two-week Operations Review across every department at once. You get a written plan, a ranked shortlist, and a monthly saving estimate for each one. The £3,500 is credited against the first three months of any departments you turn on.

Request an Operations Review
The seven departments

Every department, on the same brain.

Weekly prices, billed monthly, cancel any time. Each department starts in AI Assisted (every action queues for one-click approval), and moves to AI Autopilot for the action types you trust.

from £115 a week

Inbound

Answers every enquiry that comes in by web form, phone message, email or chat. Qualifies it, replies in your voice, books the meeting, logs it in your CRM. Nothing waits until Monday.

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from £139 a week

AI Analyst

Watches your dashboards, your pipeline and your unit economics every day. Flags what changed, why it changed, and what to do next, in one weekly briefing you actually read.

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from £159 a week

Customer Care

Handles the tickets, the chat, the phone messages and the "how do I" emails. Escalates the ones that need a human, and hands them the whole thread with a suggested reply already drafted.

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from £185 a week

Outbound Calling

Follows up leads, nurtures the pipeline, chases the reschedules and books the meetings your inbound could not close. Real voice, real conversation, real notes back into your CRM.

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from £199 a week

New Business

Prospects your ideal buyer, warms them with the right message at the right time, and hands you a booked meeting. Uses the same buyer prompts Sentinel tracks so you know why they will care.

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from £229 a week

Online Marketing

Runs the calendar, drafts the posts, schedules the campaigns and moves the score on the four AI engines. Sentinel measures. This department moves.

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from £249 a week

Web Team

Ships the pages, the changes and the fixes your website has been waiting on. Runs on Fortitude Press so editors cannot break the site, and every page ships AI ready by default.

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Add-on

Compliance Guardrails

For regulated sectors. Adds sector-specific approval steps, prompt guards, audit logs and human-in-the-loop rules on top of any department. Financial services, healthcare, legal, education.

Talk to us for pricing
Next in line
Finance and bookkeepingReconciliation, chasing, month-end.
People operationsOnboarding, policies, weekly briefings.
Field operationsScheduling, dispatch, exceptions.
Why departments, not tools

They share the same brain.

A stack of separate AI tools is still a stack you have to manage. AI Departments share one memory, one voice, one set of rules, one dashboard. Inbound knows what Customer Care told the client last week. New Business knows what Online Marketing is running. Every department reads from and writes to the same record.

VoiceWritten once. Every department speaks the same way.
RulesWhat each department can do alone, and what it must ask about.
RecordEvery action, every response, every escalation, in one place.
Regulated sectors

Compliance Guardrails, where they matter.

Financial services, healthcare, legal and education can add Compliance Guardrails to any department. Sector-specific approval steps, audit logs, prompt guards and human-in-the-loop rules, priced per department and per rule set. Every action is queued, logged and reviewable.

Common questions

Things founders ask us before they hire a department.

What is the difference between AI Assisted and AI Autopilot?

AI Assisted means every action a department is about to take queues for one-click approval, from an email reply to a booked meeting. AI Autopilot means the action types you trust run on their own, and the exceptions come to a named human. Every department starts in AI Assisted. You move action types to Autopilot when you are ready, and you can move them back the same day.

Do we have to sign anything long term?

No. Weekly prices, billed monthly, cancel any time. The only paid work up front is the Department Discovery (£1,500) or the AI Operations Review (£3,500), both credited in full against your first weeks.

How is this different from hiring people?

You still hire people, and you keep the good ones. An AI department takes the parts of a role that repeat, that wait for Monday, or that no one has time for, so your team can spend their week on the parts only humans can do. Most clients hire fewer new people, not the same ones.

How is this different from a stack of AI tools?

A tool does one thing. A department does the job. Every department shares one memory, one voice, one record and one dashboard, so Inbound knows what Care already told the client, and New Business knows what Marketing is running this week.

What happens in the Department Discovery?

Two calls with the people who do the work, a written map of where time and money leak in your week, and a ranked shortlist of the departments that would repay their fee first. You get the document either way. The £1,500 fee is credited against your first four weeks with any department you turn on.

Is our data safe?

Yes. Every action is logged, reviewable and reversible. Regulated sectors add Compliance Guardrails on top: sector-specific approval steps, prompt guards, audit trails and human-in-the-loop rules. Our full trust posture is on the Trust Centre.

How quickly can a department go live?

Most single departments are live inside two weeks of the Discovery being signed off. Larger multi-department operations run through the AI Operations Review and go live in staged waves over four to six weeks.

Start with a Discovery

Find out which department would repay first.

£1,500. Credited in full against your first four weeks. If you never start, you keep the map.

Book a Department Discovery