Pricing

Three subscriptions. Three levels of AI visibility.

From £66 a day. No setup fee. No annual contract. Cancel anytime and keep everything we have built.

Standard

£1,999 a month
£66 a day

For SMEs taking their first serious step into AI visibility.

Standard is the foundation subscription. It builds you a new AI optimised website, ships weekly expert content, and establishes your baseline presence across the AI tools your buyers are using. It is the right starting point for a business that knows it needs to act but is not yet ready to run a full virtual web team.

What's included

  • A brand new AI optimised website, delivered inside one hundred twenty days. Weekly content and citation measurement start in week one while the site is being built.
  • Four expert content pieces per month, written for humans but structured for AI citation.
  • One online PR placement per month in a relevant trade or industry publication.
  • Monthly AI visibility report across ChatGPT, Claude, Perplexity and Gemini for ten priority buyer prompts.
  • Competitor monitoring across AI answers for three named competitors.
  • Monthly reporting with your strategist.
  • Next business day response.
  • Two stakeholder logins.

What Standard does not include

  • No LinkedIn thought leadership programme for your senior team.
  • No quarterly conversion audit against your sales pipeline.
  • No individual authority building for named experts in your business.
  • Standard schema updates only, not continuous tuning as AI models evolve.
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Most chosen

Professional

£2,999 a month
£99 a day

Your own virtual web team. The full subscription.

Professional is the working subscription for established SMEs who want their AI visibility to lead the sector rather than follow it. It includes everything in Standard plus the four services that tie your website directly to pipeline, position your senior team as the recognised experts in their field through earned authority signals, and keep your entire presence continuously tuned as AI models evolve.

Everything in Standard, plus

  • Six expert content pieces per month targeting the specific AI prompts your buyers use most.
  • Two online PR placements per month in tier one trade and industry publications.
  • Authority building programme for your senior team. Structured author profiles, contributed articles and expert commentary that position your leadership as the recognised experts in their field, not just your company.
  • LinkedIn thought leadership content. Two to four ready to publish posts per month for each member of your senior team, repurposed from that week's pillar content.
  • Quarterly conversion audit. Every three months we review your HubSpot or CRM pipeline against your website analytics, find where visitors drop off and opportunities stall, and fix it. This ties the website directly to pipeline, not traffic.
  • Continuous schema and structured data tuning. Your site stays formatted the way each AI model prefers to consume and cite as those models evolve.
  • Quarterly executive strategy review with the founders and your leadership team.
  • Priority same day response. 48 hour turnaround on change requests.
  • Five stakeholder logins.
Request your audit

Enterprise

On application
.

For ambitious mid market businesses with multi stakeholder marketing, regulated environments or bespoke requirements.

Enterprise is built for the moment a standard subscription stops being enough. Multiple brands or territories. Heavier content volume. Tier one national press ambitions. Compliance requirements that need dedicated workflow. This is not a subscription off the shelf. It is a subscription built around you.

Everything in Professional, plus

  • Bespoke website design with multi brand or multi territory support.
  • Ten expert content pieces per month.
  • Four tier one PR placements per month, targeting national and sector leading publications.
  • Monthly, quarterly and executive briefing reporting cadence.
  • Full share of voice tracking across named and unnamed competitors.
  • Dedicated strategist with priority under four hour response.
  • Unlimited stakeholder logins.
Request a quote

We move the number or you leave with everything.

Your first AI visibility score within fourteen days. A measurable improvement plan within sixty. If the number has not moved in ninety days, cancel and keep the website, the content, the placements and the data. The risk sits with us, not you.

You can cancel anytime.

No minimum term. No annual contract. No lock in. Cancellation requires two months notice from the day you give it, available from day one of your subscription. During those two months we complete the work already in progress so nothing is abandoned mid flight. Everything we build during your subscription stays yours when you leave. The website, the content library, the placement archive, the domain, the data. Nothing is held hostage.

One subscription replaces three line items.

Most UK B2B businesses with revenues of £10m to £100m spend separately on website work, content marketing and PR. Three invoices. Three reports. Three teams that do not talk to each other. Professional consolidates all three into one coordinated service for £2,999 a month.

Typical mid market stack
  • Website build, amortised annual cost≈ £20,000 / yr
  • Content marketing retainer≈ £30,000 / yr
  • PR retainer≈ £36,000 / yr
Total annual spend≈ £86,000
Fortitude Media Professional

All three, one coordinated subscription. One team, one dashboard, one invoice.

Annual cost£35,988
Saving≈ £50,000 / yr

Figures are representative and based on typical London agency rates in 2026. Your actual stack may cost more or less. Request an audit and we will benchmark yours.

Frequently asked questions.

How much does AI visibility cost compared to traditional marketing?

Fortitude Media subscriptions start at £66 a day on Standard and £99 a day on Professional. A typical UK B2B business with £10m to £100m in revenue spends two to six percent of revenue on marketing, which usually means three to four times the Fortitude Professional fee split across separate website, content and PR suppliers. The subscription consolidates those three line items into one coordinated service, tuned specifically for the AI tools your buyers now use.

What exactly is included in the Professional subscription?

Professional includes a brand new AI optimised website, six expert content pieces a month, two tier one PR placements a month, LinkedIn thought leadership content for your senior team, a quarterly conversion audit against your pipeline, authority building for named experts in your business, continuous schema and structured data tuning, monthly and quarterly reporting across ChatGPT, Claude, Perplexity and Gemini, and priority same day response with 48 hour turnaround on change requests.

Why would I choose Standard over Professional?

Standard is the right choice if you want to establish a baseline AI presence before committing to the full subscription. It includes the new website, weekly content and monthly reporting but does not include the LinkedIn thought leadership programme, the quarterly conversion audit, the authority building for your senior team, or continuous schema tuning. Most clients begin on Professional because those four services are where the pipeline impact compounds.

What makes Professional the most chosen tier?

Professional is the tier where your subscription becomes a full virtual web team. You get everything Standard delivers plus the four services that tie the website directly to pipeline and position your senior leadership as the recognised experts in their sector. For a business with revenues of £10m to £100m, the additional £1,000 a month buys four new services, not two extra content pieces.

How quickly will we see results?

Your first AI visibility score is published within fourteen days of kickoff. A documented improvement plan follows within sixty days. Meaningful movement in citation rate typically appears inside ninety days. Commercial outcomes attributable to AI discovery usually follow in the four to six month window, depending on sector and starting position.

What happens if we cancel?

You can cancel anytime from day one of your subscription. Notice is two months from the day you give it, during which we complete the work already in progress so nothing is abandoned mid flight. After cancellation, everything we have built for you stays with you. The website, the content library, the placement archive, the domain, and all reporting history. Nothing is held hostage, nothing is clawed back.

How much of our time does this need?

A single two hour kickoff at the start. A monthly thirty minute review. Light approval on weekly content via a self service portal. Your team does not write, design or place anything. The rest is our job.

Who writes the content?

Our content team drafts every piece, built around your voice, your expertise and the specific AI prompts your buyers use. Everything is reviewed and approved by you before publication. You own the copyright and the asset library.

Which AI tools do you optimise for?

ChatGPT, Claude, Perplexity, Gemini and emerging AI answer engines. We track citation behaviour across all four on a named set of buyer prompts for every client, reported monthly.

Do you work in regulated sectors?

Yes. We have experience in financial services, professional services, healthcare adjacent and technology sectors. Compliance review is built into the content workflow before anything is published. For regulated environments with bespoke workflow requirements, Enterprise is usually the right tier.

When should a business consider Enterprise instead of Professional?

Enterprise is the right choice when you need bespoke website design for multiple brands or territories, heavier content volume than ten pieces a month, tier one national press ambitions, dedicated strategist time, or compliance workflow that sits outside a standard subscription. If any of those apply to you, request a quote and we will scope it properly.

Related reading

The economics of AI visibility, from the Learn library.

Three reads that explain how the numbers add up before you commit to a subscription.

The economics of AI visibility versus advertising.

Read the guide

How to budget for AI optimisation in 2026.

Read the guide

Building the board level business case for AI optimisation.

Read the guide

Start with the audit.

Whichever tier is right for you, the audit is the right first conversation. Free, no obligation, five working days.

Request your audit

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